Anne-Marie Lamers
Service Supply Chain EMEA Leader IBM
Tuesday, 27 October 2026
16:15 Stream B: Case Study: Transforming Global Spare Parts Operations with a Unified, AI-Enabled Service Model
As service organisations scale globally, managing spare parts across regions, systems, and teams has become increasingly complex. With hundreds of thousands of service cases annually, highly fragmented demand, and critical delivery expectations, many organisations are moving away from siloed regional approaches toward a single global operating model that enables faster, more consistent service worldwide.
Anne-Marie Lamers, Service Supply Chain EMEA Leader for IBM will discuss how the organisation is transforming its spare parts operations through a unified global system designed to standardise processes, improve visibility, accelerate response times, and leverage AI across the service supply chain. From intelligent inventory placement and AI-driven parts identification to self-service ordering and real-time network visibility, discover how digital transformation is enabling a more agile, scalable, and customer-centric service organisation.
Find out how to:
- Build a standardised global spare parts model that can scale consistently across regions
- Improve service speed and operational agility through centralized visibility and execution
- Leverage AI and data to identify the right parts faster, including for legacy or low-volume equipment
- Create a connected, digital spare parts experience through self-service and automation
- Reduce complexity and enable faster decision-making across a global service network
Check out the incredible speaker line-up to see who will be joining Anne-Marie.
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