Our keynote speaker brings over twenty years of experience in the European service sector. They have been pivotal in guiding service organizations towards digital transformation, focusing on increasing automation and digitization. Their work emphasizes the use of virtual agents, AI, and agile methodologies to turn data into actionable strategies. With a solid background in designing and deploying standardized service and CRM solutions, they have worked with platforms such as Siebel, Oracle, and ServiceNow. Their expertise has been crucial in enhancing service delivery and customer relationship management. As the European Process Owner for Service with Ricoh EMEA, they have led initiatives to improve service excellence and operational efficiency. Their practical approach and deep understanding of service environments have established them as a respected leader in the field.