Izzet Moreno | Field Service Europe

Field Service Europe 2025

27 - 29 October 2025

Hotel Okura Amsterdam, The Netherlands

Izzet Moreno

Vice President, Industrial Aftermarket and Service Donaldson

Working at Donaldson Company Inc (www.donaldson.com) for the last 19 years. Vice President, Industrial Aftermarket and Services Aug 2024 - Present, Brussels Managing one of the most exciting growth businesses within Donaldson. A nearly $0.4B business with 500+ people located in 27 different countries. Vice President, Global Procurement 8/2022 to 8/2024, Brussels Managing 40% of corporate P&L with 120 people team. Responsible for procurement function including raw materials, indirect, digitalization, supplier quality and sustainability. Director, Global Procurement 11/2019 to 8/2022, Brussels Changed procurement function from a regional structure to global with 85 people team, managing $1.3B spend. Director, Supply Chain EMEA 11/2015 to 10/2019, Brussels Established EMEA supply chain team from scratch, managing region-wide distribution, transportation, S&OP, procurement, trade compliance and special projects (line and product transfers, factory closures). Manager, Procurement 07/2010 to 11/2015, Brussels Transformed EMEA Procurement from local to regional, establishing corporate procurement function for the first time. In charge of 300M € spend and approximately 1500 suppliers. Manager, Project 08/2009 to 07/2010, Istanbul Assigned to and lead a special project to close one of Donaldson’s plants, transferring all products to a 3rd party supplier, reporting to the managing director of the region. Projected finalized on target in terms of timeline and profitability. Regional Sourcing Manager 11/2006 to 08/2009, Istanbul Best cost country sourcing, doing analysis of purchases to spot cost reduction opportunities, setting a supply chain between Turkish vendors and 11 Donaldson production plants.

Day 1 – Monday, 27 Oct. - How Service is Proving Its Enterprise Value With Business Expansion and Profit Growth Amid Economic Uncertainty

16:20 Stream C: Mastermind Topical Discussion: How to Best Transition and Manage Service as a Profit Center*

Session Objective:

To help field service leaders understand the strategic, operational, and cultural shifts required to transition service from a cost center to a profit center—and to manage it effectively for long-term growth and value creation.

Key Discussion Areas

  • What does it mean to treat service as a profit center in your organization?
  • What changes are needed in pricing, packaging, and positioning of service offerings, and how do you define and measure service profitability
  • What tools or platforms are essential for tracking service performance and profitability? How are you using data to identify revenue opportunities and optimize margins?
  • How do you balance profitability with customer satisfaction and loyalty?
  • What services or experiences are customers willing to pay more for?

ROOM LEADER 

John Walls, Insight Architect, NeuroBuilt 

TABLE 1 FACILITATOR

Anna Bonerandi, Director Technical Service, Donaldson

TABLE 2 FACILITATOR

Izzet Moreno, VP Industrial Aftermarket and Services. Donaldson

TABLE 3 FACILITATOR

TABLE 4 FACILITATOR

*For service practitioners only please

Check out the incredible speaker line-up to see who will be joining Izzet.

Download The Latest Agenda