28 - 30 October, 2025
Hotel Okura Amsterdam, The Netherlands
Mårten Gustafsson is a veteran technology executive with 20+ years of sales, strategy, marketing, services, and business development experience across multiple industries, managing business units and teams across the Nordics and Europe. Mårten is passionate about leading high-performing teams to help companies realize value with sustainable solutions in a global environment.
Prior to Baxter, Mårten worked for PTC, Dassault Systemes, and Syncron driving business expansion opportunities with significant customer value E\engagements. As CRO, Mårten leads Baxter’s global sales, partnerships, and marketing teams to drive new customer value and deliver world-class service-business transformations.
Mårten holds a master’s degree from Uppsala University and has a background in best practice development in Product Lifecycle Management and Service Supply Chain before assuming his sales leadership roles. Outside of Baxter, Mårten enjoys spending time with his family and pursuing numerous competitive sports in Sweden (and in locations around the globe!).
Check out the incredible speaker line-up to see who will be joining Mårten.
Download The Latest Agenda