Dr. Martin Ebel

Head of Strategic Partnerships, Center for Engineering Smart Product-Service Ruhr-University Bochum, Center for the Engineering of Smart Product-Service Systems

Martin Ebel, PhD, is Head of Strategic Partnerships at the Center for Engineering Smart Product-Service Systems (ZESS) at Ruhr University Bochum, where he also serves as a Senior Researcher. Alongside his academic role, he pursues a part-time career in practice, connecting research with real-world application at Becker. Martin completed his PhD on smart service innovation and is passionate about industrial services, i.e., service design, digital service innovation, and sustainable service growth in B2B. Before he joined Becker as Digital Service Expert he served as Manager Global Service Business at TKE. His research interests include service ecosystems and organizational change processes. He has been published in renowned international journals on numerous topics including sustainable servitization, multi-actor service innovation, smart service retrofitting, and pattern-based business model design.

Day 1 – Monday, 27 Oct. - How Service is Proving Its Enterprise Value With Business Expansion and Profit Growth in Uncertain Economic Times

16:20 Stream B: Interactive Workshop: Service of the Future: A Scientific and Industrial Outlook

What will field service look like in 2030 and beyond? This forward-looking session explores the convergence of science, technology, and industrial innovation that is reshaping the service landscape.

From AI-driven diagnostics to autonomous field operations, Ivo and Martin – with more than 50 years of combined experience in field services -- will examine the trends, tools, and transformations that will define the next era of service excellence.

They will share how:

Emerging disciplines—such as predictive analytics, materials science, and human-machine collaboration—are influencing service design and delivery.
Leading organizations are integrating robotics, IoT, and digital twins to create smarter, more resilient service ecosystems.
Gain insights into the evolving role of the field technician, and how to prepare your teams for a future where adaptability and digital fluency are critical.

No need to fear the future, Ivo and Martin will share their vision of how to build a future-ready service strategy that balances innovation with operational excellence.

This session is ideal for leaders who want to stay ahead of the curve, challenge conventional thinking, and position their organizations to thrive in a rapidly evolving service economy.

Check out the incredible speaker line-up to see who will be joining Martin.

Download The Latest Agenda